Running a roadside assistance business is one of those businesses that may seem attractive, but at the same time raises many questions. Is it a profitable business? What costs should be taken into account? What services are worth providing to stand out on the market? Are there seasons when roadside assistance services are more profitable? In this article, we will try to answer these questions, analyze the roadside assistance market, and indicate what to look for before you decide to open such a business.

Additionally, we will discuss how modern technologies and platforms, such as Future Towing Service, can help you develop your business and how to effectively manage a roadside assistance company to maximize profits and minimize costs.

What is roadside assistance and what services does it cover?

Roadside assistance is an industry that encompasses a wide range of services related to supporting drivers in the event of a vehicle breakdown, accidents, or other problems that prevent them from continuing their journey. The most popular roadside assistance services include:

1.1. Towing vehicles

Towing is the foundation of every roadside assistance company. It involves transporting a disabled vehicle to a workshop, a parking lot, the owner's home, or another designated location. Tow Truck Winnipeg is our core service.

1.2. Emergency starting of vehicles

Roadside assistance offers help with battery problems. A flat battery is one of the most common reasons drivers can't start their cars.

1.3. Tire change

A flat tire, a damaged tire, or a sudden deflation are problems that can happen to any driver. Roadside assistance often offers on-site tire replacement.

1.4. Fuel Delivery

The small mistake of ignoring the fuel gauge can result in your vehicle being stranded on the road. In such situations, roadside assistance delivers fuel to the location, allowing you to continue your journey.

1.5. Minor repairs on site

Some faults can be repaired on site, such as replacing a V-belt, repairing the electrical system or providing temporary technical solutions that allow you to reach a workshop.

2. Roadside assistance market – profitability analysis

Running a roadside assistance business can be lucrative, but it requires proper preparation, market analysis, and operational strategy. Here are the key factors to consider:

2.1. Demand for roadside assistance services

Roadside assistance is a service that never falls out of demand. Every day, there are accidents, breakdowns, or other incidents on the roads that require roadside assistance. The number of vehicles registered each year in Poland is growing, which naturally increases the demand for this type of service. Statistics show that in cities and on motorways, the need for roadside assistance is particularly high.

2.2. Seasonality

Certain times of the year can generate a higher demand for roadside assistance services. During winter, when road conditions are more difficult, the number of calls increases due to problems starting vehicles, slippery roads, and more collisions. Also, during holidays and holiday periods, when people travel more, the demand for roadside assistance increases.

2.3. Costs of doing business

Running a roadside assistance business comes with its own set of costs that can impact the profitability of your business. Here are the most important costs to consider:

• Costs of purchasing vehicles and equipment – ​​the basic work tool is a towing vehicle, and additional equipment such as trolleys, towing ropes, lifts, etc. The cost of purchasing a modern tow truck can range from PLN 100,000 to PLN 300,000, depending on its specifications.
• Vehicle maintenance costs – fuel, insurance, tow truck servicing, as well as the cost of any repairs, constitute a significant part of the monthly expenses of a roadside assistance company.
• Hiring employees – if a company decides to expand and hire additional employees, salary costs and additional employee benefits must be taken into account.
• Licenses and permits – in Poland, providing roadside assistance requires meeting certain legal standards, including obtaining licenses and certificates for vehicles and operators.
• Advertising and marketing – for a company to be visible and acquire new customers, it is necessary to invest in advertising, including online, which may generate additional costs.

3. Benefits of running a roadside assistance company

Despite the challenges and costs, running a roadside assistance business can have significant benefits. Here are some of the key benefits of this business:

3.1. Stable source of income

Roadside assistance is an industry in which demand is constant and independent of market trends. Car breakdowns and other road situations are inevitable, which means roadside assistance services are always needed. A company that provides high-quality services has a chance to gain loyal customers and regular orders from insurance companies.

3.2. Possibility of cooperation with insurers

Many roadside assistance companies partner with insurers who offer assistance packages to their clients. Such cooperation can bring regular orders and a steady source of income.

3.3. Flexibility of operation

Running a roadside assistance company allows for flexible time management. Depending on the number of employees and equipment, the entrepreneur can decide whether he wants to serve only local customers or expand his business to a larger area.

3.4. Technological development and new opportunities

The development of modern technologies, such as mobile applications or internet platforms, opens up new possibilities for roadside assistance companies. An example is the Future Towing platform, which makes it easier for customers to quickly find the nearest available tow truck or roadside assistance, which translates into more orders and better visibility on the internet.